
8 Tips for Promoting Videos on YouTube
YouTube is one of the most useful tools for marketers. It’s quite natural on your part to think -why should I boost my YouTube video? What benefits would my company receive on this action?
Take a look at the following statistics and think again about promoting videos on YouTube…

Why are Companies Coming to Captiv8 for Re-Branding?
Branding is one of the most important aspects of any business, large or small. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does “branding” mean? How does it affect a business like yours?…

The 5 Tips You Must Absolutely Know Before You Choose A Video Production Company
Branding is one of the most important aspects of any business, large or small. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does “branding” mean? How does it affect a business like yours?…

How to Repurpose Your Marketing Video for a Facebook Video Ad
If you’ve been thinking it might be time to create a new Facebook video ad and you already have some video content on your website, YouTube or social media, repurposing it can be a smart way to save time and money. But it’s not as easy as cutting and posting…

Why Your Facebook Videos Need to Be Different From What You Put on YouTube
A creative, high-quality video posted on Facebook or YouTube that plays to the viewer’s wants, motivations and needs can go far to bridge the gap between you and your target customers. No matter what your video’s purpose — to explain a complex product or service…

Instagram declares war on Youtube with IGTV!
Instagram has been rumoured to be getting into long-form video for a while – and yesterday the company made those plans official with the reveal of IGTV, its new standalone video app geared toward web creators, and youtube sensations. IG co-founder Kevin System…

How to Write a Successful Blog that also Promotes Your Business
A business blog is one of the most cost-effective and easiest ways to promote your business. Done right, it can drive traffic to your website, increase your sales, establish you as an authority in your industry and also help you to reach new markets. Unfortunately, many…

What Social Media Monitoring Can Teach You About Your Business
The online universe is a lot like that party; It’s a system of digital communities in which people are gathering and discussing a wide variety of topics, including YOU. In your personal life, you may or may not care to find out what they’re saying, but in business, it’s essential to…
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