Category

Blog

sdasd

How To Setup A Facebook Advertising Funnel Like A Pro

By | Blog | No Comments

  Find out how the “customer journey” works and how you can help facilitate their movement from one point to another. Despite the competition on Facebook, there are plenty of ways to keep moving customers forward. Your impact can entertain, educate, and most importantly, convert people into customers.   In the final week of our 3 part series on Facebook…

Read More
dasdasd

How To Setup And Use Facebook Custom Audience

By | Blog | No Comments

HOW TO SETUP AND USE FACEBOOK CUSTOM AUDIENCE Using Facebook Custom Audiences builds a closer relationship between you and the specific audience you want to target, leading to a more efficient sales funnel. There are four categories of Facebook Custom Audiences: customer file, website traffic, app activity, and engagement on Facebook. Learn to set up your Facebook Custom Audiences like a…

Read More
sasdadasfsdghsrg

How To Find The Right Audience For Facebook Advertising

By | Blog | No Comments

Facebook knows all about the behaviors of people and can show your advertisements to the right audience, provided that you give it the right information. Advertising works best with those who have engaged with your brand before, leading them to the end point of purchasing your product or service. There are several types of audiences, ranging from broad to specific;…

Read More
fwsedfsfsdf

3 Tips For Coming Up With Video Content Ideas

By | Blog | No Comments

There are some great ways to come up with ideas for video content. If you are looking to create some videos for your business follow these tips for ideas: Adapt existing content Do you have any popular blog posts that you can make into a video? Usually popular content in one form can make really great content in another form….

Read More
blog_image

How To Create A Social Video Content Campaign With Meaning

By | Blog | No Comments

Many brands are now realizing the value of content and specifically video content as part of the brand story and contribution to business success but many are still unsure how to really use content to engage and entertain whilst still bring the overall brand message. For content marketing success, content and content strategy needs to be at the heart of the marketing mix. Within this, video content strategy is becoming more important, driven by improvements in technology, video delivery and people’s consumption habits, video is now the key to content marketing success.

Read More
Fitfy_Shades_Lyrd_MT_2

How to Create an Overnight Success

By | Blog | No Comments

Captiv8 has helped achieve a standout hit for Universal Pictures International for the movie release Fifty Shades of Grey which delivered a record breaking $10.4M AUS opening, exceeding industry expectations, breaking many records including the biggest February debut ever, the second biggest opening for Universal, and the second biggest MA15+ opening of all time.

Read More
whole-world-banner

How To Get The Whole World At Your Fingertips

By | Blog | No Comments

At Captiv8, we get all sorts of interesting project requests from a diverse range of clients – small to large, breathtaking to bizarre, and everything in between. As we pride ourselves on being digital content natives, we delight in finding ways to implement any new or emerging technology into a project strategy. Of course we avoid using new technology just to use it, preferring to identify how it can be harnessed to complement the overall message and client objective.

Read More
bundaberg_rum_banner_mini

How To Improve Experiential ROI

By | Blog | No Comments

Captiv8 recently helped Budaberg Rum revolutionise the way they ran their annual Bundy Festival. Collaborating with events partner Amplify, we used our proprietary system, RELAY, to improve customer registrations for the event, reduce queuing times, enhance customer satisfaction and ultimately increase revenue at the event.

Read More
blog_image

Get Creative With One Foot In The Sand

By | Blog | No Comments

Captiv8HQ is situated at the south end of Bondi Beach and over the last 5 years it has become a thriving melting pot of creatives, directors, producers, designers and editors. These are Gen X & Y, Digital Natives with one foot in the city and one foot in the sand, who strive to enjoy the innovation and opportunity of one of the world’s most progressive cities in Sydney while still enjoying the surfing culture that Bondi brings. It is reminiscent of LA’s Santa Monica or Venice that is bursting with talent and creative folk always looking to do something new an innovative. In Sydney Captiv8 is leading the way with a boutique digital facility housing all the tools you need to produce great content.

Read More