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Blog

Why Your Facebook Videos Need to Be Different From What You Put on YouTube

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A creative, high-quality video posted on Facebook or YouTube that plays to the viewer’s wants, motivations and needs can go far to bridge the gap between you and your target customers. No matter what your video’s purpose — to explain a complex product or service in simple terms, to make company-wide announcements or to help drive traffic to an ecommerce site —…

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Instagram declares war on Youtube with IGTV!

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Instagram is making a play for YouTube’s video throne with the launch of IGTV, a new app where users can upload videos longer than one minute. Instagram has been rumoured to be getting into long-form video for a while – and yesterday the company made those plans official with the reveal of IGTV, its new standalone video app geared toward web creators, and…

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